Double Your Profits, Guaranteed

The Sales Podcast

0:00

-1:07:25

"I help people win."

Feb 26, 2025

How To Build Your Wealth Investing In The Stock Market"
Owned CoffeeWORKS for 30 years
Went to W. Edward Deming seminars in the 90s when he was with Pepsi.
Visited and got stuck in Thailand in 1989 for a couple of weeks and loved it.
Finished his MBA, quit Pepsi, and moved to Thailand to teach finance at an 80% pay cut.
Got into an analyst role, and it became the role of his life.
Analysts are over-optimistic by about 25% globally.
Spent 12 months in rehab as a 16-17-18 year-old.
He has learned how to manage his weaknesses and amplify his strengths.
He can focus for hours at a time.
He has read 3,000 to 5,000 books and creates notes and then courses on the good books.
One of his partners is "Steady Eddie," who can finish the projects when he reaches the end of his rope after going deep.
Thai economy tanked 11% in 1998.
Years later, his accountant in the coffee business was not doing her job.
When COVID hit, their revenues dropped 80%.
He needed to focus on profits.
He created a 52-week curriculum that is now "The Profit Bootcamp."

I can't send my team to get an MBA. I need them to apply things every single week.”

He provides weekly profit analyses on companies to give you examples to learn from.
Created "The Business Blueprint" to help you create a complete business blueprint from sales to marketing to operations to finance.
He ended up doubling his profits.
You are guaranteed to double your profits.
"The Valuation Masterclass Bootcamp" is six weeks.
- Accountability
- Name and shame on Fridays
- He can kick you out at any time
"Profit is evil? What do you consider loss?"
10% net margin is your goal as a medium-sized, family-owned business.
Think in terms of threes with a bold claim
- Mid-sized
- Family businesses
- Want to double profits
This helps your clients self-identify, which makes sales easier.
Once you get the taste of real profits, you see how it changes your business.
He has quarterly meetings, and the team is excited.
"The brutality of capitalism is what makes it so great."
You must bring value to the customer in a voluntary exchange in the market.
"Finance adds no value. Value is created in the product and service you offer the market."
Innovate and market. (~Peter Drucker)
Finance is a mirror...it's a supporting function.