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Have Wes Coach You For 90 Days

The 7 Steps To Ethical Persuasion With Akbar Sheikh

Posted by Wes Schaeffer | Nov 6, 2018 11:13:56 AM

How to stand out and make every sale in a noisy world of internet marketers  

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Sales Tips you'll learn today on The Sales Podcast...

  • Humans are inherently good people
  • Lack of training makes salespeople become scoundrels
  • Bots are tools but you must implement a personal touch
  • Become fanatical. Have conviction to grow.
  • Consumers are lucky right now. Marketers are forced to put out their best stuff up front.
  • Businesses are forced to serve.
  • Connect with your market. Create great content and connect.
  • He has always had a tech guy so he can work in his area of expertise.
  • Seven steps EPOP—Ethical Principals of Persuasion
    • Copy / Messaging
    • Authority
    • Scarcity
    • Likeability
    • Reciprocity (grossly under-utilized)
    • Tenacity
    • Social Proof
  • Fix those and you'll sell
  • Are webinars played out?
  • "I love it when it rains. It washes all the scum off the street."
  • Level up. Make sure everything that represents your brand is great.
  • To give more you must make more.
  • Do these three things
    • Get your mind right
    • Get a good coach
    • Implement

Related Articles:

Links Mentioned In The Sales Podcast

Topics: The Sales Podcast, Marketing Automation

Written by Wes Schaeffer

The Reassuringly Expensive, Ruthlessly Pragmatic pig-headed entrepreneur dedicated to discovering proven, transferable, effective tools for creating inbound sales so he can help you automate, integrate, and dominate your niche.

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