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Sales Training + Inbound Marketing + HubSpot

The Three Key Questions To Close Any Sale With John Martinez

Posted by Wes Schaeffer | Nov 22, 2019 8:24:35 AM

Problem, Impact, Picture Perfect

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Sales Tips you'll learn today on The Sales Podcast...

  • Sales his whole life since 20
  • Climbed the corporate ladder
  •  Built his own sales training business
  • It was a generic sales training
  • Started out "grinding" doing local events by cold-calling
  • He burned the ships
  • Did private one-hour calls with clients
  • Works with house-flipper type investors
  • Got into real estate investing by accident
  • He had a real estate investing client in Houston

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  • Got a lot of traction quickly in this niche
  • He transitioned to online but it was still one-on-one
  • Didn't lose a single client in transitioning to the group training
  • Charged $2,000/mo for 90 days
  • Many churned out after the training
  • Offered to do group training and pitched the benefit of it including just $5,000 for life!
  • Their clients got better by staying engaged longer
  • Led to more referrals and testimonials
  • This led to the live bootcamps
    • Fast-paced
    • Energetic
  • 12 core courses
    • Jump in at any time
    • Recorded
    • Start over after the 12 courses are done
  • Use everything at your fingertips to reach prospects
  • "The process is the value ad."
  • If you're sick you want the specialist vs. the general practitioner
  • Your questions set you apart
  • Problem, Impact, Picture Perfect
  • Final calls are just 15 minutes
  • 90% close when they send the purchase email

Links Mentioned In The Sales Podcast

Topics: The Sales Podcast, Podcast, Inbound Marketing, Outbound Marketing

Written by Wes Schaeffer

The Reassuringly Expensive, Ruthlessly Pragmatic pig-headed entrepreneur dedicated to discovering proven, transferable, effective tools for creating inbound sales so he can help you automate, integrate, and dominate your niche.

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Wes Schaeffer, The Sales Whisperer® helps you grow your sales. Sales? Marketing? CRM?

Here's what you and I both know. With all the streaming and social media options you have at your fingertips, the only reason to browse a site like this is that you're either not making enough money or you're working too hard for the money you're making. That means you need to get better at sales, at marketing, and/or at choosing and using the right tools to scale your sales. So contact me and let's see if we can work together. ~Wes

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