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How to Create Entrepreneurial Alchemy, Dov Gordon

The Alchemist Entrepreneur 

Click here to download the episode. 


Sales Tips you'll learn today on The Sales Podcast...

  • "The Alchemist" by Paulo Coelho
  • They weren't dumb or greedy
  • They were searching for the fundamental elements
  • We need to go deeper
  • Stop skimming the surface
  • Humans have always been easily-distracted
  • "Work hard at your job and you can make a living. Work hard on yourself and you can make a fortune." (Jim Rohn)
  • Entrepreneurs are leaders but we have to earn the right to lead
  • We need vision
  • We must know how we fit into that role
  • What is the next small step the way the future version of you would take it
  • We get stuck. We don't know how to answer "What do I want and why do I want it?"
  • The path we're on is what gets our time and attention
  • We think we hit walls because we don't know enough
  • You know enough but go deeper into what you already know
  • Think, Feel, Work.

Eat This To Sell More

  • You get an idea and move forward
  • Am I doing the right thing?
  • Am I doing it right?
  • Will it ever work for me? 
  • You end up like a Roomba vacuum cleaner
  • You need someone to look at what you're doing to get you back on track
  • Take a chip out of the wall when you hit it
  • Then take another chip out of it
  • One day the wall crumbles and you step through it
  • Then you understand it like no one could teach to you
  • "Life is difficult. Accepting that makes life easier." "The Road Less Traveled, Timeless Edition: A New Psychology of Love, Traditional Values and Spiritual Growth"
  • We all have disadvantages and advantages
  • We want to know we're working hard on the right things
  • Some are happy to just mimic but some of us have pride (too much?) and we want to understand and make it our own
  • We want to be ourselves and be hired for our unique attributes
  • So it's not enough to just mimic. Then you can make it your own
  • What's the purpose of your funnel?
  • How do you fill it?
  • All tactics could work or fail
  • So ask "why does it work?" and "why does it fail?"
  • Follow the shortest path to your ideal clients
  • Answer the three questions in the minds of your ideal clients in order
    • Should I pay attention?
    • Okay. Who are you? Can I trust you?
    • Is what you recommend right for me?
  • Simple doesn't always mean easy but if it's simple it can be mastered...eventually
  • "What am I trying to accomplish?"

Links Mentioned In The Sales Podcast

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