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Sales + Marketing + Technology

The Sales Whisperer® blog is a compilation of podcasts—The Sales Podcast and The CRM Sushi Podcast—How-To articles and videos, inspirational posts, a little humor, and a whole lot of common sense. Subscribe here to have Wes Schaeffer's musings sent to your inbox for free from time to time. It's the best way to keep your sanity in this world of flash, gimmicks, and goo-roos.

Yaguara on The CRM Sushi Podcast

Posted by Wes Schaeffer | December 12

How modern teams use real-time data to set, measure, and meet goals


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What You'll Learn In This Episode of The CRM Sushi Podcast...

  • Sugarcane rum...
  • No trademark issues
  • Focused on e-commerce companies
  • Jonathan is a coder/developer at heart (Yes, a Geek!)
  • Background in medical coding for EHR (Electronic health records)
  • Started his first company right out of college
  • With his background in decision-support 
  • Like a fitness tracker for your business
  • Growth management
  • OKR—Objectives and Key Results
  • Qualitative goals
    • Be confident
    • Lose weight
    • Feel better
  • Key Results are the children
    • Lose 20 pounds
    • Have 6-pack abs
  • Set the right objectives
  • Measure them
  • They aggregate the tools companies use in traditional performance management
  • Most users aren't highly technical and most tools look at lagging indicators
  • Provides templates so you're measuring the right things
  • Focused on the mid-market
  • From 8 to 200+ companies in the last 7 months while in beta due to word of mouth
  • It's a strategic tool vs. a tactical tool
  • Read-only now

Watch Previous Episodes of The CRM Sushi Podcast

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Links Mentioned In The CRM Sushi Podcast

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Topics: Entrepreneur, Podcast, Lead generation, CRM Sushi Podcast

Written by Wes Schaeffer

The Reassuringly Expensive, Ruthlessly Pragmatic pig-headed entrepreneur dedicated to discovering proven, transferable, effective tools for creating inbound sales so he can help you automate, integrate, and dominate your niche.

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Welcome to The Sales Whisperer®

Wes Schaeffer, The Sales Whisperer® helps you grow your sales. Sales | Marketing | Technology

Great marketing makes sales easy. Great selling makes great marketing possible. Great technology delivering great marketing and sales makes you rich. The World of The Whisperer is a community of doers, of action takers, of those who walk their talk. I'm thrilled that you are here. ~Wes Schaeffer

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