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What You Must Do to Monetize Social Media Advertising, Traci Reuter

How To Advertise on Social Media Today 

Click here to download the episode. 


Sales Tips you'll learn today on The Sales Podcast...

  • Runs nearly $4 million in ad spend
  • All businesses can benefit from Facebook advertising
  • She's not a big fan of LinkedIn ads
  • LinkedIn is good for old school outreach
  • You need to have a system to follow-up with your prospects

Eat This To Sell More

  • Prospects are distracted due to the noise in the marketing world today
  • Are there too many ads?
  • Facebook is out of inventory
  • Ad costs are increasing
  • You need a strategy
  • Change your ads for the platform
  • People follow brands on Instagram
  • Emojis and hashtags make more sense on Instagram
  • Have great images on Instagram ads
  • Start with Instagram
  • You can run ads on Instagram without an Instagram account from Facebook
  • These platforms change almost daily
  • Data collection is priceless, so don't feel bad about investing in advertising that may not work exactly as you hoped
  • Spend some of your own money to learn
  • The 3 Pillars To Successful Social Ads
  • Tactics change but strategies don't

Links Mentioned In The Sales Podcast