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The Sales Whisperer Blog

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Salesforce vs Infusionsoft

Your complex Salesforce CRM is costing you a lot of money and lost sale.
Your Salesforce CRM Is Not Your Friend

Yes, professional salespeople, sales managers, business owners, and entrepreneurs need tools like a Salesforce CRM to keep track of their prospects, pipelines, quotes, inventory, and more.

But few need the full power, complexity, and costs that come with maintaining a Salesforce installation.

"Yeah, yeah, whatever, Wes. You don't sell

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Salesforce vs Keap as the best CRM for small business as reviewed by Wes Schaeffer, The Sales Whisperer®.
Salesforce vs Keap as a Small Business CRM In 2022

Additional Salesforce vs Keap Resources:

Is Salesforce.com really a viable platform for a small business CRM?

What does a small business—any business for that matter—need now?

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Salesforce vs Keap for growing sales at trade shows.
Salesforce vs Keap for Trade Show Marketing

Easily 50-90% of trade show leads are wasted (because 70-90% of salespeople working the booths are wasted 70-90% of the conference...but I digress!).

In fact, only 6% of companies think that they convert trade show leads well!

There are many reasons trade show leads are wasted, but for now, we'll look at the technology side of things, especially the CRMs companies (mis)use, particularly the lack of follow-up they deploy.

With that in mind, let's look at the 800-lb gorilla in the CRM space vs. the friend of the SMB user, which is, respectively, Salesforce.com vs Keap.

So which is better for trade show marketing?

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