How To Handle Tough Price Negotiations RFPs, RFIs, RFQs can open the door to glorious, profitable opportunities that can make your year—or even your career. They can also open the door to tough negotiations that can wear you out, break you down, and even end your career.

How To Control Every Sales Conversation Today I had a coaching call with a new real estate agent. She's new to my client's agency and they are hiring to continue their meteoric growth with the goal of going from #5 in California to #1 and to remain in the top 100 real estate firms in the nation. (And I get to work with them! I love what I do.)

Lights! Cameras! Action!” On your marks. Get set. BAM!" INCOMING!" Down by four points deep in their own territory with just under two minutes left and no timeouts, we're going to see just how well they prepared for this once-in-a-lifetime opportunity." And in the red corner—red by their own blood—is the unprepared salesperson who thinks they'll win them over with their charm, jokes, and expense account!"

(Inspired by Jeffrey Gitomer.) "Call me after the New Year." AHHHHHHH! Whether you're a top-performing salesperson shooting for #1, or you're behind on your numbers and you're fighting for your life, making

The best way to handle any objection—especially the