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The Sales Whisperer Blog

Posts about:

CRM

Salesforce vs Keap as the best CRM for small business as reviewed by Wes Schaeffer, The Sales Whisperer®.
Salesforce vs Keap as a Small Business CRM In 2022

Additional Salesforce vs Keap Resources:

Is Salesforce.com really a viable platform for a small business CRM?

What does a small business—any business for that matter—need now?

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Easy to choose which features to update inside your Keap Opportunities.
Creating Keap CRM Opportunities

Traditional CRMs like Salesforce, which have been created for large enterprises, are Company-centric, which makes sense.

When I was working with a technology company and called on Google, I had built a hierarchy of Google with dozens of contacts that went all the way from the CEO to the executive assistant of the director I was calling on.

However, Keap is built for SMB users, which includes solopreneurs, speakers, authors, and consultants, so it has been created as a Contact-centric CRM.

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