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Sales + Inbound Marketing + HubSpot

The Things You Make, Make You. How Do You Like What You Made?

Posted by Wes Schaeffer | October 06

I posted this back in late 2010 while watching football when I saw a Jeep Grand Cherokee commercial with the tagline "The Things We Make, Make Us."

What a great slogan.

What are you making?

  • Excuses?
  • "Copycat" products and services?
  • Social media enemies?
  • Another margarita?

Or are you making Excellence?

Are you making things that make a difference?

Solutions that demand creative thinking, quality ingredients, better engineering and tighter tolerances.

Try starting a sales podcast or a technology podcast or a newsletter or write a book or give a TedX talk.

Subscribe To The Sales Podcast

Try volunteering to help disaster victims or the homeless or just a family going through a tough time.

If you're not sure what to do, look at your competitors and do the opposite.

If you're not sure where to start, begin by tracking your time in 15 minute increments to discover just how much time you've been wasting.

Get a free calorie and exercise tracking application like MyNetDiary and start planning and measuring what you put into your body and how you use—or don't use—your body.

When your mind is clear and your body is healthy everything else gets easier and more enjoyable.

Then start setting some goals and compressing your time frames into a 12 Week Year.

Once you have a sense of urgency begin having more effective sale calls by following a mutually-agreed upon sales agenda with your clients and prospects.

If you need an even bigger, swifter, more efficient kick in the pants, apply for my 90-Day Private Coaching.

Whatever you do, make the most of it.

Now go sell something.

Topics: Small Business Marketing, Commoditization, Email Marketing Best Practices, Jeep Grand Cherokee

Written by Wes Schaeffer

The Reassuringly Expensive, Ruthlessly Pragmatic pig-headed entrepreneur dedicated to discovering proven, transferable, effective tools for creating inbound sales so he can help you automate, integrate, and dominate your niche.


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May I share a little sales wisdom with you?

You're dealing with a human on the other end of your phone, chat window, or social media post. They are frustrated, upset, concerned, and angry. They come to you seeking help. How easy are you to be found and how prepared are you to meet them where they are? Let's talk. ~Wes

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