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How To Be Relevant, Popular, and Attainable in SEO, Stephan Spencer

Posted by Wes Schaeffer | Aug 16, 2019 1:32:15 AM

How To Get Free Leads To Your Site 

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Sales Tips you'll learn today on The Sales Podcast...

  • SEO is the fastest and most direct path from your prospects to you
  • You can rank in four to 12 months AFTER you've implemented
  • Find your keywords
    • Title tags are vital
    • File names are important
    • And alt attribute
    • DO NOT DO SEO STUFFING!
  • Relevant, popular, and attainable
  • Meta description is not that important
  • Be outcome vs activity-focused
  • Find experts in niches to bring onto your team
  • The SEO B.S. Detector and and SEO Hiring Blueprint
  • "So tell me about your process of optimizing meta keywords."

Eat This To Sell More

  • Your quality posts and pages represent your army of salespeople
  • Thin content (under a few hundred words) are not valuable
  • Tag pages can create duplicate content and mess
  • Do you have control over your Robots.txt file to add "NoIndex" to bad listings?
  • Create remarkable content
  • Create curiosity with your headline
  • Be careful about linking to content producers and having them provide content
  • Outsource your writing to great writers
  • E.A.T. of SEO
  • Be relevant
  • Be authoritative
  • Video is important
  • Leverage YouTube Trends
  • YouTube supports hashtags now
  • YouTube transcribes your video
  • Take SRT file and upload it with your native video to LinkedIn

Links Mentioned In The Sales Podcast

Topics: The Sales Podcast, Marketing Automation, Digital Marketing

Written by Wes Schaeffer

Wes and his wife just celebrated their 25th wedding anniversary. They have seven kids, which means Wes is motivated to find what works and help you apply it to grow your sales so he can buy diapers, groceries, braces...and bourbon.

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