<img height="1" width="1" style="display:none" src="https://www.facebook.com/tr?id=1581599555431982&amp;ev=PageView&amp;noscript=1">

Sales Training + Inbound Marketing + HubSpot

Rohan Kale Gets You 49% More Business With Animated Video

Posted by Wes Schaeffer | October 09

Get 49% more annual revenue than your competitors

Stream below or right click here to download the episode. 


Sales Tips you'll learn in The Sales Podcast...

  • From India living in Germany
  • Was not satistied but was young
  • Lost all of his money gambling by age 20
  • Got a student loan and moved to Germany
  • He did not know German but he did know English
  • Completed his Masters and got a job at Daimler and within two years he was able to pay off his debt
  • But he wanted to do something on his own for himself
  • The 49% growth came from split testing landing pages with and without video
  • Animated videos and explainer videos as well as FAQ videos
  • He's against the whiteboard videos
    • These are okay for explainer videos
  • He prefers motion graphics and full color videos
  • Rohan Kale is self-taught
  • Learned from independent contractors in Asia to keep costs down
  • If you are a personal brand you need to be on screen vs. using an animated video
  • If you have a certain process you can use explainer videos
  • The script is the heart of the process
    • 60-90 seconds (150-225 words)
    • Punchline / hook
    • State a couple of problems
    • Introduce the solution
    • Link yourself as the solution
    • Include some credibility triggers
    • Leverage third party references as a credibilty trigger if you are new
    • Call-to-Action
  • The storyboard is next (Camtasia is a video tool)
    • Shows the graphics that will go along with the script
    • Pixabay has free graphics
    • Canva enables you to edit those graphics
    • Audio Jungle for affordable music
  • Make a simple PowerPoint presentation
  • Then do your voiceover
  • Make sure the images flow
  • There  can never be too much video
  • Use captions for Facebook video ads
    • They need to be 15-20 seconds, 30 seconds max
  • He uses YouTube a lot but Wistia helps you with testing for new videos
  • You need to be doing Facebook Live if you are a personal brand 3-4 times per week
  • 20% creation and 80% distribution
  • He is getting thousands of views by posting on LinkedIn
  • Now LinkedIn has video
Grow your sales with Wes Schaeffer, The Sales Whisperer® and The Sales Podcast on iTunes

Listen To Previous Episodes of The Sales Podcast  

Support The Families of Our Fallen Navy SEALs

The Navy SEALs and their families need your help. Please donate to my Tampa Bay Frogman Swim here to benefit the Navy SEAL Foundation.

Links Mentioned In The Sales Podcast

How'd You Like This Episode? 

If you liked this episode, would you please share your appreciation by letting my guest and me know on Twitter and by leaving a 5-star review on iTunes. It helps more than you would think. 

If you need more help growing your sales, check out the following resources scattered around this site and a few others I operate, such as:

Now go sell something.

Topics: The Sales Podcast, Entrepreneur, Podcast, Social Entrepreneurship, Inbound Marketing, Rohan Kale

Written by Wes Schaeffer

The Reassuringly Expensive, Ruthlessly Pragmatic pig-headed entrepreneur dedicated to discovering proven, transferable, effective tools for creating inbound sales so he can help you automate, integrate, and dominate your niche.


Listen to Wes Schaeffer host The Sales Podcast on iTunes   stitcher-white-300x65   Listen to Wes Schaeffer host The Sales Podcast on TuneIn.   Listen to Wes Schaeffer host The Sales Podcast on CastBox.

Subscribe to The Sales Podcast with Wes Schaeffer, The Sales Whisperer® on iHeart Radio.   Subscribe to The Sales Podcast with Wes Schaeffer, The Sales Whisperer® on Google Play.  Subscribe to The Sales Podcast with Wes Schaeffer, The Sales Whisperer® on Spotify.

Use these tools to grow your sales,...


Related Posts

see all

Get Some

Grow your sales in the store of Wes Schaeffer, The Sales Whisperer.

Get The Weekly Whisper

Is Selling Harder Than It Should Be?

May I share a little sales wisdom with you?

You're dealing with a human on the other end of your phone, chat window, or social media post. They are frustrated, upset, concerned, and angry. They come to you seeking help. How easy are you to be found and how prepared are you to meet them where they are? Let's talk. ~Wes

Wes Schaeffer, The Sales Whisperer® helps you grow your sales.

New call-to-action

Related Posts

see all