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The 5 Parts of Business DNA With Mike Michalowicz

Take it one step back to go 10 steps forward

Click here to download the episode. 


Sales Tips you'll learn today on The Sales Podcast...

  • Full-time offer 12 years ago
  • Takes five years to write a book with his research
  • Wants to make entrepreneurship easy
  • Business owners don't know what their biggest challenges are
  • Stop jumping from crisis to crisis
  • A: Crisis/Challenge Now
    • Draw an arrow away from it out of the crisis
    • Do it again
  • Draw B in the bottom left
    • What the business needs
    • Stop seeking constant relief
  • How long have you been hustling and grinding
  • Herd mentality is real

Eat This To Sell More

Learn these five core pillars of the DNA of all businesses to grow in any market."
  • Business loans are not always great
  • Why do you have a money problem?
  • Stop putting bandaids on big wounds
  • Debt leveraging can be good, but debt anchoring is bad
  • This is the entrepreneurial petri dish during COVID-19
  • Satisfy the new, emerging needs
  • 5 Core Pillars The DNA of all business
    • Legacy = permanence
    • Impact = delivery of transformation
    • Order = organizational efficiency
    • Profitability = stability
    • Sales creates cash = oxygen
  • Break each section down and iterate
  • "One step back"

Links Mentioned In The Sales Podcast