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Jennifer Tress: Ever Been Told "You're Not Pretty Enough?"

Jen's husband used to tell her "You're not pretty enough" to justify why he was having an affair.

Jen is an author, a consultant and a storyteller who began telling this story to deal with the situation and it resonated with listeners.

Lots of people have personal stories and personal stories but not everyone is capable of turning things around to turn lemons into lemonade.

It's not always easy to see things through to conclusion but it has given her new life.

In her book she looks and answers what she really learned from this experience.

The key for any entrepreneur is to recognize a need and then ask if you can fill it well.

Bill Gates discussed the opportunity of luck.

She now has sponsors approaching her. The book is another line of revenue along with speaking fees and possibly merchandising so things are opening up for Jen. The secret for her is to never "sell out the community," which is why she has avoided advertising on her site.

People then found her by doing Google searches on phrases such as "Am I pretty enough" and she realized there was not enough good news and good advice for those seeking answers to those types of questions.

Jen began storytelling a decade after she went through her personal ordeal and it then took another couple of years to pull it all together into a website, a speaking tour and book. Determination was the key to her success, as is true for most entrepreneurs.

Learn more about Jennifer Tress at her site, YoureNotPrettyEnough.com.

If you liked this episode, be sure to let Jen and me know on Twitter.

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