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~ whisper ~

Sales + Inbound Marketing + HubSpot

Persuade With Integrity To Make Every Sale, Jason Linett

Posted by Wes Schaeffer | June 04

Sell On Purpose, Persuade Profitably 

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Sales Tips you'll learn today on The Sales Podcast...

  • Hypnosis is the bypassing of the critical part of the mind
  • Stop being so nervous giving a talk
  • I will persuade you to do what you already want to do by using your own words
  • Sell in alignment with integrity
  • Place the ownership on the other party as WIIFM
  • Be positively cynical by answering "Yeah? So what?"
  • Show the benefits
  • "Do not think of a purple elephant behind a white picket fence with a little yapping dog."
  • Neuroscience is showing more about the brain
  • Language helps us convey images and ideas
  • "Hey, I know you're not ready to quit smoking but when you are or know someone who is please have them call me."
  • Before language there is emotional intelligence
  • Think of those days you accidentally feel good
  • Build the foundation to harness that state of mind on purpose with anchoring
  • Tie sensory states together
  • Bring them up on queue
  • Like hearing a song or smelling a smell

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  • "Well, let's see how it goes."
  • Build rituals, go beyond habits
  • Reboot so your software loads in the proper sequence
  • The double-bind or alternate or assumptive close
  • Change the names of things and they appear differently
  • Bring out courses for your home meals to win over your children
  • Let the customer discuss their problems quickly with an agenda
  • Move towards the solution
  • Most businesses are on Facebook because they think they should be
  • Time in the room does not mean you're making a sale
  • See people where they are
  • Build systems
  • Build value in advance to accelerate the close
  • Work with focus and intention
  • It'll influence your prospects and you
  • Anchor spatial awareness
    • Distance and disassociate (use my right hand to indicate the past since we read left to right)
    • Point with my left to lead to the future
  • If they answer with a back-story use your gestures to anchor it to the past
  • Harness your people skills and do them better
  • All communication is influential and manipulative to a degree

Links Mentioned In The Sales Podcast

Build your sales dream team with Rainmakers.

Topics: The Sales Podcast, Podcast, Inbound Marketing, Outbound Marketing

Written by Wes Schaeffer

The Reassuringly Expensive, Ruthlessly Pragmatic pig-headed entrepreneur dedicated to discovering proven, transferable, effective tools for creating inbound sales so he can help you automate, integrate, and dominate your niche.

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Here's what you and I both know. With all the streaming and social media options you have at your fingertips, the only reason to browse a site like this is that you're either not making enough money or you're working too hard for the money you're making. That means you need to get better at sales, at marketing, and/or at choosing and using the right tools to scale your sales. So contact me and let's see if we can work together. ~Wes

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