How To Send An Email That Sucks Dec 22, 2017 9:33:47 AM Wes Schaeffer Copywriting Email Marketing Best Practices Share this blog post on Twitter Share this blog post on Facebook Share this blog post on LinkedIn Powered by RedCircle Ugh. It's really not that hard. But maybe it is. Then again, since everyone is so bad at it, it should be easy to win by being just 1% better. What is "it"? Sending emails that don't suck. Why oh why do people still do this? Why can't people send a humanized message that addresses my concerns, is centered on my needs, has a clear call to action, and solves my pains quickly and affordably? Below is an email I received today. It was so average and ordinary and typical that I was compelled to take a moment to review it and break it down for you so you won't make the same mistake. If you'd like my assistance to tighten up your written content from emails to landing pages to webinars to presentations, check out my 90 day private coaching program.