About Today's Guest on The Sales Podcast
Gary Loper has worked in factories, driven taxis, was a massage therapist, and waited 15 years after graduating from high school to get his degree. Hear the rest of his story in episode 95 of The Sales Podcast.
Rubber-Meets-The-Road Sales Tips
- Gary was always learning and striving to improve, which his how he "met" Tony Robbins and Dennis Waitley via video and cassette tapes in a communication class.
- He had become a massage therapist and began specializing in helping people with disabilities but his work was funded by tax dollars.
- His funding dried up for this program and he got depressed. He dusted off his motivational notes and started Tweeting them and those got traction with his followers.
- He took that personal inventory and picked himself up.
- “Chunk things down” to slice up your BHAGs and start achieving better results.
- Create some distance from your emotional issues to help you cope and overcome when you’re dealing with something like depression.
- Be on the lookout for help and accept it when it comes.
- Plug in to things and associate with positive people.
- Upgrade your friends.
- There are no filters on Twitter. You can follow anyone you want and get the info you need to help you grow.
- Find your voice. Hire people to help you find your voice to help manage your social media profile.
- Focus 90% of your time on Entertain, Educate, Enhance their lives, Create Engagement.
- Tweets are searchable so use good keywords.
- You can even recycle past content.
- He had a client that gave up on Twitter but they had about 15,000 followers so he made a backup account and took it over so now he has two profiles but one is a “lighter” version of his main site.
- Twitter Chats / Twitter Parties
- He started trending on his first party
- #GLTP - Gary Loper Twitter Party
- Twubs http://twubs.com or TweetChat
- You may throw a party and nobody will show up. Get over it. Learn and grow.
- Most still like the 1-4 PM on Mon & Tues and Sat (for Gary.)
- Register your hashtag on Twubs.com.
- Give information.
- Build trust and rapport.
- Slowly work in your offers that solve the problems of others.
- “Tell me more” or “so what?” are the only two responses people can give you.
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Now go sell something.