Dustin Mathews: No B.S. Presentations
Sep 11, 2017
Everything in life is a presentation
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Sales Tips you'll learn in The Sales Podcast...
- Can one great presentation make you rich?
- Why me? Why not me?
- He was afraid to speak.
- Was forced to speak and overcame the fear and saw the benefit
- He has a baby face but people older than him would buy from him
- Make multiple high-end sales at once
- Founding Partner of Speaking Empire
- Student at FSU and had to take a class in public speaking to graduate (300 students in an auditorium)
- He had to give three presentations in front of the entire class and he dropped it
- He looked for an online class or a smaller class...but didn't find it
- He dropped it again
- He found a loophole to get out of taking the class
- He told his partner this story and he had to cover for his partner or he wouldn't have a job
- He followed the presentation and people sold
- Get people excited and take action
- He was the computer nerd / marketing guy in the background
- They sold hard and had a hot product so it worked but they were doing it wrong (2004-2005)
- Ran a sales territory in Florida and they realized they had to do seminars
- They'd invite a more skilled presenter in but Dustin gave the demo of the software
- Use tools like Podcasts, Facebook Live, etc. to have leverage of your voice and presence to go one-to-many
- Practice, practice, practice
- Work on smaller groups to perfect your big pitch
- Join a mastermind to shorten your learning curve
- Find someone with an audience to put you in front of them
- It can be a leap of faith for the list owner
- Give them the slides ahead of time
- Present to the list owner first to build confidence and deliver value up front
- Go for live to convert max dollar but do both virtual/remote and live in person
- He likes to "sing for his supper"
- Speak for free
- Allowed to pitch and sell from the back of the room
- The value / avalanche close still works
- The formula still works
- Deals
- Gifts with purchase (bonus)
- Fast-action bonus
- Get small closes / yeses throughout
- In Corporate you may get opt-ins and the close may be for just an appointment
- Don't wait until the end to close
- Give value throughout
- Give out resources like checklists and infographics
- If you have influence / relationships / a good list then do your own events
- If you have relationships with influencers then ask to be on their stage
- He stacks the deck to get opt-ins
- Mobile: "Take out your phone right now" (while taking out his own phone)
- Doing Facebook Messenger now as well
- Always have a backup (paper)
- Don't do your whole presentation on Facebook Live unless that's how you need to push yourself
- Five parts to a presentation
- Body: Your success methodology
- Take components of this and test it on Facebook and ask for comments and input
- This helps you test different elements
- Everything in life is a presentation
- Disneyland
- The fortune is in the follow-up
- Take inventory of what you have
- Buy his book
- The Amplify Experience

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Links Mentioned In The Sales Podcast
- Visit Dustin Mathews's home on the web at No B.S. Presentations
- Order the book by Dustin Mathews, "No B.S. Guide to Powerful Presentations: The Ultimate No Holds Barred Plan to Sell Anything with Webinars, Online Media, Speeches, and Seminars"
- Follow Dustin Mathews on Twitter
- Connect with Dustin Mathews on his Facebook Page
How'd You Like This Episode?
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If you need more help growing your sales, check out the following resources scattered around this site and a few others I operate, such as:
- Make Every Sale
- Get ActiveCampaign For Just $9
- Hire The Best Keynote Speaker
- Infusionsoft Review
- HubSpot vs Infusionsoft
- Ontraport vs Infusionsoft
- Make Your Marketing Magnetic: This is where it all began for me. You can attract qualified, eager buyers like clockwork when you master the concepts in this valuable program.
Now go sell something.