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ConvertKit Is On The CRM Sushi Podcast

Posted by Wes Schaeffer | Oct 25, 2017 3:33:11 PM

Lead Generation Put On Autopilot


Stream below or right click here to download the episode. 


What You'll Learn In This Episode of The CRM Sushi Podcast...

  • Alexis Teichmiller with ConvertKit
  • Email marketing tool for creators selling to a community
  • It's not all about having a huge social media following because you don't "own" that real estate. You own your list and your website
  • Mix of simplicity and power with automation
  • 15,000 customers in four years
  • Built on 5 main pillars
    • Opt-in forms
    • Automation
    • Sequences (auto-responders or campaigns)
    • Broadcasts (one-off emails)
    • Subscribers
  • Opt-in forms
    • Landing pages 
    • Forms
    • Settings is where "the magic happens"
      • The "Incentive Email"
      • One-click / one-step double opt-in
      • Inline
      • Modal
      • Slide In
      • Scroll percentage
      • Embed
        • Javascript
        • Raw HTML
        • Wordpress
      • Integrate with other
  • Sequences
    • "+ Add Email"
    • Delay timers
      • Days
      • Hours
      • Day of week
    • Drag and drop to re-order
    • Filter
      • Filter out customers of a certain product or on another list to skip your "pitch" email
      • Conditional content
    • Direct integration with Textifull
  • Automations (Visual Automations)
    • Think "If/Then Scenarios"
    • Triggers...
      • Event
      • Action
      • Condition
    • Create Emails, Sequences, etc. on the fly within the Automations area
    • Templates coming soon
  • Subscribers
    • Not list-centric (AWeber and MailChimp)
    • No chance of duplicates
    • Location-based sending
    • Send from multiple accounts
  • They integrate with shopping carts, webinar platforms, etc. See all of their integrations here.
  • Their focus is on email marketing

Catch Up on Previous Episodes of The CRM Sushi Podcast

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Links Mentioned In The CRM Sushi Podcast

What Did You Think About This Podcast?

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What did you think of this episode? Please let me know below.

Topics: Lead Generation, Digital Marketing, CRM Sushi Podcast, Entrepreneur

Written by Wes Schaeffer

Wes and his wife just celebrated their 25th wedding anniversary. They have seven kids, which means Wes is motivated to find what works and help you apply it to grow your sales so he can buy diapers, groceries, braces...and bourbon.

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