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The Legacy of 'The Rice and Beans Millionaire,' Bryan Eisenberg

Create the legacy you want to leave for your children



Professional Sales Tips you'll learn today on The Sales Podcast...

  • His dad met a guy in the 80s when he was the VP of a bank
  • A Hispanic client came in weekly with $50k in cash in a duffle bag
  • This was an inspiration for the book
  • Live within your means
  • He valued his money and enjoyed his life
  • A day in April, his boys were home from school and asked if they could play catch
  • Bryan loved that he had the freedom to play catch in the middle of the day, middle of the week
  • He focuses his energy where he values it

Related episodes and posts

  • Too many entrepreneurs get lost in the weeds of not controlling their calendars and their lives.
  • "The Monk Who Sold His Ferrari."
  • By the time your kids graduate high school, you'll have spent 80%+ of your time with them.
  • "The Millionaire Next Door"
  • This book is a legacy book for his kids.
  • He asked his friends for a legacy book recommendation and found a hole in the market.
  • He and his brother mapped out the big principles.
  • Understand people.
  • Find your revenue blindspots.
  • Focus on your core principles, or trouble creeps in.


Join The Club

  • Budget for word-of-mouth marketing.
  • Roy Williams doubles down on word-of-mouth marketing.
  • Most businesses ignore word-of-mouth marketing.
  • We must entertain our readers.
  • Let AI/ChatGBT write your first draft.
  • Create your swipe file, so you're not looking at a blank screen.
  • We have to shape young minds.
  • His book is aimed at helping younger people get on the right track.
  • "You're going to suck when you start."
You're going to suck when you start."
  • Focus on intentionally getting better.
  • There are always opportunities to learn new things.
  • Bryan is a former social worker and teacher.
  • We strip people of the dignity that comes from working hard.
  • His brother, Jeffrey, was working and wanted to have a relationship with his younger brother, Bryan, with whom he didn't have a great relationship as children.
  • Bryan "hacked the code" at 13 when he was modifying chat boards to get people to visit sections he wanted them to.

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  • He had a patient who had been in hospitals non-stop since she was 12.
  • The customer is always right because it's their world, so we have to meet them where they are.
  • Great salespeople have great empathy.
  • Avoid The 7 Deadly Sins of Selling and "The Stepford Salesperson."
  • The Golden Rule applies in sales.
  • Budget for word-of-mouth.

Sales Growth Tools Mentioned In The Sales Podcast

  • Take The CRM Quiz: get a free consultation with me
  • Donate: Just because you like the show, the no-bullshit approach, and don't want to buy a book, software, or The Make Every Sale Program.
  • The Sales Agenda: take control of every sales opportunity like a pro.
  • Leadferno: Turn lurkers into leads
  • Founders Card: Get $20,000 in free processing from Stripe, save 15% on Bose, save on hotels, travel, car rentals, you name it.
  • Send Drunk Emails: ...that get opened and get you paid!
  • Phone Burner: work the phone like a machine so you can be a human when you connect.
  • Sendspark: Send video emails that make an impact so you can stand out from the noise. Use promo code SALESWHISPERER to get 33% off for 3 months



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