Why subscribe?

Because I’m a dude…talking about dude stuff…and dudette stuff—I have five daughters and a wife of 30 years, so I know some dudette stuff!—and this stuff will help you sell more, faster, at higher margins, with less stress, more predictably, while having more fun doing it.

The Homebody

Yes, I really do have seven children from the same wife. (Notice how Jake, Matthew, and I are serious about our family photos. No goofing off by the Schaeffer men!!)

I've lived in SoCal near my wife's family since Dec 2004.

We’ve put four through college so far, had two weddings, and were recently blessed with our fourth grandchild.

The Air Force Veteran

That's me in the middle on May 27, 1992 at my USAFA graduation.

The guy on the right was in my squadron, and our names both end in "S" so he had just walked off the stage in front of me.

The guy on the left made it to Colonel and is now a Southwest pilot and he remains a terrible golfer but a great friend. He was the best man at my wedding, and I was the best man at his.

He left his seat to come see me as I walked off stage and The Denver Post snapped this photo as we were doing the "It's time to part-ay, par-tay-ay" dance. (I'm not kidding.)

The Results

Converted 75% of the Room

• Greg & Julie Alexander run a non-profit called The Alexander House

• Wanted to launch a for-profit coaching program

• Book sales were not producing the revenue they needed

• Opt-ins at speaking engagements were anemic

• 75% conversion rate—collected 114 opt-ins—at their first event

• Got 9 emotional, sincere video testimonials to help them market future events and programs

Daycare Added $250k To Their Bottom Line

• Increased WordPress website rankings

• Increased opt-ins

• Increased referrals

• Streamlined tours
  - Reduced disruptions in the classrooms
  - Increased security on the campus
  - Created competition among parents

• Filled 22 vacant spots

• Added $250,000 to their annual bottom line

• All done within 87 days

What I believe

• I believe in helping professional salespeople, sales managers, business owners and entrepreneurs find the exact tools and programs they need to grow.

• I believe your time is valuable.

• I believe low quality solutions are never a good value.

• I believe quick fixes are quick for a reason.

• I believe you don’t have to be a pushy, sleazy jerk to make a lot of sales.

• I believe you have an inner child that wants to make people smile.

• I believe that making deep human connections is good for you.

• I believe in campfires and sipping whiskey.

• I believe in giving you back your money when something’s not right and I can’t fix it.

• I believe business is more fun when your tools are running fast, running smoothly, and making you money.

• I believe you’d be happier if you stared out the window more.

• I believe in delivering a powerful message in a powerful manner.

• I believe anyone can be great at generating inbound sales, even you. And I believe you were born to grow.

MORE About The Sales Whisperer®

Ruthlessly Pragmatic sales trainer, marketing consultant, keynote speaker, copywriter, HubSpot Gold Partner, Keap CRM expert, Doer.

Nothing happens until a sale is made. A sale cannot be made until a prospect has been identified. A prospect cannot be identified until a business owner informs the marketplace that they are in business with a valuable offering.

Each step must be carefully crafted and integrated and then automated to create a business that sustains you vs. a service that drains you. I help you build all of that.

Wanna talk about your sales, marketing, and growth plans?

Sales Trainer, CRM & Marketing Automation Strategist, HubSpot Gold Partner, Keap Partner of the Year

Since 1994, I’ve looked for ways to drive sales, and I’ve learned that selling is easier and more valuable to both the salesperson and the client if good marketing makes the client aware of you and then contacts you to buy because none of us likes to be “sold.”

Although this is only one piece of the revenue-generation pipeline pie, I believe it deserves to be done right because it supports and enables a business’s biggest investment: people.

But my take on sales and marketing differs from most. You hear those stories of these 20-Somethings down and out, sleeping on their friend’s couch until they finally hit “rock bottom” and built this amazing business.

I went to college, served in the Air Force, got married, raised a family, got “a good job” making over $100,000 a year traveling the country and the world and I was not happy.

The economy kept changing, my jobs kept changing, my travel kept changing, but the lack-of-vision of my bosses didn’t.

It was always “smile and dial” and “throw enough sh*t at the wall and something will stick.” With a wife, a mortgage, 6 kids and a dog I couldn’t hit “rock bottom” in the traditional sense, but I did hit it as far as job / career satisfaction was concerned.

That’s when I decided to do something about it. Now I make my living helping others do the same.

The Sales Whisperer® is a potpourri of strong-willed, opinionated, dedicated coders, developers, trainers, writers, marketers and curious entrepreneurs.

I work incessantly to develop, find, create, launch, test and perfect the coolest, most effective, easiest to use and maintain and leverage tools, from software to hosting to marketing platforms, to help professional salespeople, sales managers, business owners and entrepreneurs grow.

Our success is directly tied to yours. In other words, we’re in this together.

Technologies I Use

There are a LOT of choices. I’ve seen, purchased, tried, and tested more than quite a few for our business and for our clients.

In all honesty, it’s about your team size, your business model, and your budget. (Going back to pen and paper is never a bad idea for getting ideas out of your head!)

I picked some I really liked, which are specifically designed for small—to medium-sized businesses. I removed the marketing fluff and said what I thought.

View my recommended resources page or...

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