Does Your Why Make You Cry?

Does Your "Why" Make You Cry?

Is your soul and heart, mind and attention, blood, tears and sweat given to that which occupies your workaday life?

Does a tear (or three) literally wet your eyes when you fall short of your daily, weekly or annual goals?

Or do you find yourself going through the motions? Doing the minimum to make the boss happy or to keep clients from complaining?

Until you are so passionate about your “why” you actually cry when you don’t reach your goals you will find your career (and probably your life) a few fries short of a Happy Meal.

In 2011 your goals were either:

Met.
Exceeded.
Far exceeded.
Missed.
Absent.
Wrong.

Beautiful. That’s why, at this time of the year you must always take a few moments – even days – to evaluate the past and prepare for the future.

This year you REALLY need to do this.

This year is different.

2012, more than ever, you must question EVERYTHING such as:

What is “The American Dream” and is it your dream or Madison Avenue’s dream or Freddie Mac’s dream?
Is a corporation-funded pension or a gyrating 401(k) really the foundation of your “golden years?”
Do you really have to wait until you’re 65 or 75 to have “golden years?”
Is one or two or 435 corrupt politicians with their hands in the pockets of lobbyists the only way jobs (your job?) will be created in 2012 and 2013 and 2027?
Why does that schmuck down the street make more money, drive a nicer car, give more to charities and smile more than you when you know more than he does, work harder than he does, are more likeable than he is and care more about your clients than he ever will?

Now’s the time to bust out your history books – the REAL history books - and internalize what it took to discover and colonize this nation, to fight against the most powerful nation in the world for our freedom, to head West (with no pension or unemployment or government health care) as part of our Manifest Destiny and to become the most powerful nation in our own right.

You have it in you to create your own Manifest Destiny. You have it in you to forge your own path to success as defined by you.

Yeah, yeah, I know. The economy is tough.

You know what? It won’t get better any time soon, which begs the question: How long will you use the excuse of the economy (or some other convenient, publicly-acceptable “reason”) to put off your own goals, dreams and desires?

Nobody we know of ever did anything worth a damn “waiting it out,” “hunkering down,” “keeping their head down.”

2011 was a great year for me.

In 2011 I invested in more training programs, more certifications, more partnerships, more affiliate relationships and more group and private coaching and read more books on sales, marketing and persuasion than any year in my life.

Is it any surprise to hear that I also made more money than ever before in 2011?

In 2012 all areas above will grow. On purpose.

Would you like to grow in 2012 on purpose? I have a little group called the Seller’s Circle that can help make that happen.

Merry Christmas