“When I get to feeling better I’ll make more calls.”
“Things just don’t feel right. When they do I’ll make more calls.”
“I don’t know why I keep feeling this way but I know sales will pick up soon.”
“I’m just not getting as much done as I’d like to but thing will get better. I know they will…I wonder who’s on Facebook now.”
“Whew! Goodness gracious, son! You are ripe!” (But I’ll just act like I didn’t smell that diaper and continue watching football and wait for my little guy to wander by my wife who’s sure to change him when she catches a glimmer of that wonderful aroma.)
As the father of six kids 12 and under I have become an expert on both changing diapers and hiding from changing diapers and I can tell you, without exception, that despite the mess and the smell and the inconvenience it is far better to bite the bullet, pinch the nose, put down the remote, hop out of the Lazy Boy and do what needs to be done.
It’s true with your sales and marketing efforts as well.
Sales and marketing are a lot like golf: full of apparent dichotomies.
For example, in golf, if you are hitting your drives to the right a simple (potential) fix is to tee your ball up on the right side of the tee box. It changes the angle of your shot and actually gives you more room to swing it from left to right and hopefully land in the short grass.
Also in golf, if you want to hit the ball it farther, grip the club lighter and swing easier.
In sales, if you want to close more business, you have to feel good about what you’re doing. If you want to feel better about what you’re doing, go out and do the right thing.
“AURGH?”
You read that right (and Nike got it right, too!) Just do it!
Whatever it is you are dreading needs to be addressed and tackled now.
Like good ol’ Zig says,
“If you gotta eat a frog, there ain’t no sense in looking at it. It ain’t gonna get any prettier.”
Like your mom always says,
“You have to taste everything I made for dinner. If you don’t like broccoli, eat it first and be done with it.”
Like I say in sales,
“Pick up the phone. Ask the hard questions. Set firm appointments. Don’t accept stalls and put offs. Make things happen.”
You’ll feel better at the end of the day, I promise. Don’t wait for all the stars to get in alignment and your horoscope to be just right. Just get going.
The sooner you change that diaper, the sooner you can get back to enjoying the game.
Would you like a little one on one help in getting things done? Then check out my Pre-Paid Sales Advisor program. It’s normally $179 to get started but in December you can get started for just $79 if you promise to stick with it for 90 days.
Check out the link then shoot me an email or call me for the promo code to save $100.
Results are guaranteed.
Good selling.







{ 1 comment… read it below or add one }
At last! A Dad who really gets it! And I’m not just talking about the stinky diaper! You really rock with the bottom line of get off your duff and do something Wes! Thanks as always!