About

Schaeffers-2011-21Wes Schaeffer, The Sales Whisperer®:
A Great Sales Trainer, Entertainer,
Marketing Strategist & Infusionsoft Consultant of the Year

“Life’s too short for follow up calls.” Once you internalize all that is encompassed by those seven (7) words you will be willing to do what it takes to follow my guidance as you put into practice the tools, procedures, systems and alliances that make that statement true for you.

I’m a ruthlessly pragmatic entrepreneur, salesman, marketer, copywriter who despises wasted effort, pomp and circumstance and blowing smoke.

Never being satisfied with “good enough” or “just because,” has gotten me into trouble more than once. It has also brought me to this point in my life, which is enabling us to meet here at my site, which is a solid step towards forming a working relationship that will help us both succeed.

That is a beautiful thing.

Since 1994 I’ve looked for ways to drive sales and I’ve learned that selling is easier and more valuable to both the sales person and the client if good marketing makes the client aware of you and then contacts you to buy because none of us likes to be “sold.”

Although this is only one piece of the revenue generation pipeline pie, I believe this piece deserves to be done right because it supports and enables a business’s biggest investment: People.

But my take on sales and marketing differs from most.

I believe that for a system to really work in today’s dynamic economic environment, it has to be used, and relied upon, by everyone in the sales and marketing departments. When everyone relies on the system to do their work and communicate with each other every day, the information stays up to date. It is updated by many, not a few. It’s a collaboration tool, not just a tracking tool.

Seduction Leads to Adoption

For my theory to work, my system needs to be adopted by everyone in the company. And the only way to pull that off is to make sure that it makes your sales and marketing and billing and payment processing jobs easier so you want to use it. Otherwise, you’ll work around it and eventually dump it. Accomplishing this requires a close partnership with the owner, sales managers, marketing managers and sales staff using the system to do real work every day with tight feedback loops for quick iteration and an obsession for streamlined profitable results.

Built By One of You

So I set out to find developers and partners that were interested in helping me build the right thing. That was late 2004. Now I have more than 3,000 sales people and entrepreneurs from around the country in all industries using my sales scripts, ideas, systems and/or software every day in sales and marketing…telling me how to make it better. I’m listening closely, taking it in, working hard and moving full steam ahead.

I Eat My Own Dog Food

I use Infusionsoft and The Sales Whisperer® Sales System every day to manage my own marketing and sales processes and to ensure I’m developing solutions that solve real problems and is a pleasure to use. My team is distributed across the United States and is constantly poised for action.

Front of the House

You want and need solid support, especially for a system like this, which is why you get free, unlimited support on the Infusionsoft software for life. That’s why we call them the “Front of the House,” which is a restaurant metaphor for the service staff. (Yep, you guessed it, the development team is the “back of the house.” Can you tell we dig food?). Our front of the house team works with our clients every day, bending over backwards to solve problems and engage in discussions about what we should build next. We have been busy putting tools in place that help us scale this quality of support, which includes e-commerce, CRM, marketing automation, sales force automation, affiliate tracking, a forum, a members-only site and a documentation site.

First Focus on Value, Then on Sales

I spent the better part of 14 years working in “stealth mode” before I launched The Sales Whisperer® Selling System™ and Inner Circle™, keeping a low profile while collaborating closely with a cross section of business coaches, success coaches, trainers, consultants, copy writers, web developers, graphic artists, animators, marketing gurus, ad agencies, media buyers and social media experts.

Why?

Because I’m sick and tired of investing in so-called “solutions” only to find it lacking 7 screws, 6 washers, 8 bolts and an extra $10,000 and 600 hours of work to make it pay off! I wanted to focus my energy on assembling, building and developing something that has real value before really revving up the sales engines.

This ride has not been for the feint of heart! I’ve tested many hosting platforms, design templates, programmers and supplemental vendors.

I now share my work with you and help you grow your client base faster, at higher margin, with less stress and more fun in 90 days or less, guaranteed, which means the real fun has only just begun. I hope you climb on board. The journey is more enjoyable with good company. (If you read this far, you are in good company.)

Where would you like to go now?

Be bold. Move fast. Break things. Fix them. Heal. Grow. Succeed.


Laura Wrasman“Wes has become an integral part of our sales training. We met at InfusionCon 3 years ago, and we have been working together ever since. His approach is very straight forward and has really helped me and my sales team to gain more appointments, more commitments toward closing and of course more sales. I love when one of my sales people come in and says, “I used one of Wes’ tools today and it really worked!” Thanks for all the help Wes, looking forward to next month!”
Laura Wrasman
Owner, Wedding Guide Chicago – Chicago, IL

Jeff Kirkland“Wes Schaeffer’s unique yet traditional approach at helping you reach your potential as The Sales Whisperer is very gratifying. With his warm, funny, southern down-home spirit, he really helps YOU ignite YOURSELF! He keeps in line with some traditional sales/mentor/leadership philosophy yet brings the unique twist of truly personalizing your plan for success!” Thanks.
Jeff Kirkland
T-Mobile- Major Account Executive – Corona, CA

Monica KirklandI was so thankful to hear Wes Schaeffer’s speech at the last Chamber breakfast. In a time when you wonder as you talk to other business professionals will they be optimist or pessimist, it was a great relief to get the encouragement from Wes. He did not know his speech was for me. Wes talked about how a business can thrive and be extremely successful no matter how the economy looks. He gave many steps to help me focus on some specifics in my business. This year is the “Year of Increase” for my family and Wes’ speech just confirmed how we can make it happen. Thanks Wes for your profound expertise! It has been fun getting to know you!
Monica Kirkland,
Owner, New Life Ultrasound – Murrieta, CA
www.newlifeultrasound.com

Bryce Ebeling“When I first bought my business, I was doing most of the things Wes teaches. However, after nearly 7 months in business, I found I really need to refocus my efforts and create a strategy moving forward. Wes has really helped me to create a strategy for not only my own sales but those of future sales people I intend to hire and get my focus on growing
my business. Wes is helping me get to the point where I can finally work ON my business, rather than IN my business.”
Bryce Ebeling
Money Mailer of Temecula Valley

Dione Moser“Wes, Thank you so much for entertaining and amazing seminar yesterday! I am so excited to begin working to become the JEDI MASTER! Count me and my entire sales staff in on the next!”
Dione Moser
President
Impact Marketing and Design, Inc
Murrieta, CA

www.impact.ms

Tina Finn

“I would like to thank you for a giving our staff some rock solid training and truly “new” techniques in selling. I’ve sat in front of some of the best, from Tony Robbins to Tom Hopkins and I have to admit, I was skeptical because up until the time you began, I thought you might be a little dry. Boy was I mistaken.

It was like you turned on a switch and through your entire presentation I was engaged. You made everyone laugh, you told pertinent jokes and you really brought it all together to align with our business specifically. It was definitely more than your typical hype and motivation. It really was a full session of new and dynamic techniques that our staff has put into place and as a result we have already seen an increase in sales.

Thank you, You Rock!!

Tina Finn
Owner, ProContact Marketing
Temecula’s Independent Advertising Consultant


Shari Vener

Wes,

“This Workshop was so helpful and I can’t wait to review the workbook. …The Sales Whisperer, it’s unique and so true. Thank you,

Shari Vener
President, Written Inc.
Temecula, CA
www.writteninc.com


Donna Mills

Wes,

“I can’t believe that I was able to put a few strategies in place from the workshop yesterday. I made an appointment several weeks ago to present a proposal for a big wellness project. After the workshop yesterday I was planning to sit down and rewrite my resume, write a curriculum, a proposed cost but because of you I decided not to waste my time.

I walked into the meeting and established an agenda for the next 45 minutes; laid out the ground rules; uncovered their pain (much more than I expected) using the questions; asked who makes the decisions, then set up another appointment with all responsible persons and gave an agenda for the next meeting. I also solved one of their problems (getting a group rate for the gym that is the best). I feel good about the outcome of this meeting! I was confident and in control…Thank you, Wes, for your energetic and entertaining workshop…”

Donna Mills, MS
The Food and Fitness Coach,
Visalus Regional Director
Temecula, CA


Lisa Musick

“If you want practical methods and tools that can be applied to your selling repertoire, then you’ve come to the right place. Wes Schaeffer offers humorous and candid real-time scenarios that can be put into practice immediately. Underscoring his entire workshop is the physiology and psychology needed to succeed in a consumer-savvy environment of the 21st century.

Wes’ program is timely and desperately needed for budding entrepreneurs as well as seasoned sales representatives. Thanks for a fun day!

Lisa Musick,
Temecula, CA


Rex Oliver

Wes…was the guest speaker for the (Murrieta) Chamber at our January Networking Breakfast. A skilled speaker, Wes had the audience’s full attention and provided a stimulating early morning talk.

As always Wes is a welcomed addition to any of our programs and I would highly recommend having him as a speaker should the opportunity present itself.

Rex Oliver IOM, ACE
President/CEO,
Murrieta Chamber of Commerce,
Murrieta, CA


Adam Plaumer

Wes,

I wanted to thank you for the instruction and more importantly for the results that you have helped me obtain. I have to admit that I was fairly skeptical prior to enrolling in your class. I had spent over 10 years as a sales manager worked my way up to become the president of a sales organization so I didn’t think I needed your class.

Wow, was I wrong. After stepping out with my own company, with what I considered to be a no-brainer value proposition, I was struggling to provide services that literally costs nothing to use and can only result in a desirable outcome. I finally bit the bullet and enrolled in your class. I am glad I did. Since then I have completely changed the way I approach sales. I went from performing free services, just to get a reference, to having the luxury of selecting only the committed customers that I would be willing to work with.

I have been through other sales development classes but I can safely say yours is the best. You provide specific actionable advice for my specific business and it has worked. The least I can do is thank you. Please do me a favor and email this to your clients and prospective clients. I would really like you to consider me as a reference for your sales class. If anyone doubts that your class won’t improve their performance, have them call me.

Adam Pflaumer – President
Electronic Payment Consulting
Temecula, CA
www.epconsulting.com

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