by thesaleswhisperer on Wed
Not all is doom and gloom in today’s economy. This morning I read that Corinthian College in Santa Ana, CA posted a profit for its fourth quarter compared to a loss last year as more students are investing in their education to improve their job options during this recession. Too bad they don’t offer free sales training or sales management training. If they did they’d grow their profits even more. “But, Wes” I can hear you say, “how can you grow profits with free sales training?” Allow me to explain. Repetition is the key to learning but most people in sales want a quick fix, a silver bullet, a magical elixir that they can take once and turn into a super hero. The problem with this scenario is that if such a magic pill existed it would be dang expensive and not covered under the new state-run medical bill! Besides, [...]
by thesaleswhisperer on Mon
The right marketing automation / CRM platform helps you make money while you sleep or party in Vegas. Infusionsoft is my tool of choice.
by thesaleswhisperer on Thu
What are your demons when it comes to marketing your business and selling enough to meet and exceed your quota? How long will you live with them before you vanquish them forever?
by thesaleswhisperer on Tue
“We’re not open. You have to leave the building and come back at 8!” said the government security rent-a-cop with bi-focal Coke bottle glasses and a three-color patch on his arm that gave him a license to be a complete $?:;-”@^*} €><\@*^%}{]. I’m at the Riverside County Board of Equalization to get a reseller permit so the Socialist Republic of California can take their hands just a little bit out of my pocket and this is how I’m treated. How do your people treat and greet your prospects and clients? Your competitors hope you treat them like a government monopoly dictatorship. With mobile technology and Web 2.0 social media platforms the world will know if you do before you even open for business. If you can’t afford to lose even one client because your staff is not trained and supervised and incentivized to treat all customers like fragile ferns in [...]
by thesaleswhisperer on Mon
Selling is the transference of feelings from one person to another and that feeling is one of confidence. Have either side of the debate really instilled confidence in the American public? And why is there such a rush to pass such a large bill with limited debate? That does not bode well for confidence-building, either. When you enter the sales and persuasion arena you must do so with the mindset that selling is a calling. Are both sides of the debate entering it as though it were a calling for them? Some most definitely. But I’d argue that the most vehement debaters have something to gain monetarily so be sure and study closely what each side has to gain if their side wins. The purpose of selling is to serve. Are both sides wanting to serve the public? Again, some are but most are looking to profit somehow. Questioning is [...]